Tower Creative Communications recently hosted a campus-wide, week-long campaign to spread awareness to Belmont University’s students and faculty. The campaign was focused on our First Constitutional Amendment. The five freedoms that our First Amendment right protects include speech, religion, press, assembly, and the right to petition the government. In partnership with MTSU’s Free Speech Center, Tower Creative Communications created a campaign through the 1 For All grant program that included all of these freedoms but focused heavily on individuals’ freedom of speech. Many different events were brought to life over the week, including a scavenger hunt that was located in the Lila D. Bunch Library. The idea behind the scavenger hunt was to show students the freedoms of the First Amendment being enacted on Belmont’s campus and educate each person on how to use these freedoms to better their communities. 

In addition to the scavenger hunt, there were other festivities that students could interact with throughout the week. A table run by students for students ran for two days on the second floor of the Janet Ayers Academic Center. The idea behind this table was to have a couple of different activities for the students to choose from. There was a “fishbowl” where students could read from a list of prompts and jot down a secret on a post-it note to throw into the bowl. A couple of the secrets would later be posted to the infamous Twitter account titled “Belmont Confessions.” If students did not feel comfortable sharing a secret, they also had the option to write how they felt about freedom of speech and how often they used it in their daily lives. They could post this sticky note to a board that was filled with other notes posted by students. Before leaving the table, students were encouraged to grab an informative brochure. 

The purpose of this campaign was to spread awareness of the First Constitutional Amendment. Confidently, Tower Creative Communications executed this campaign successfully. Students were drawn into the table for the free cookie but left the table with more knowledge of the First Amendment and an understanding of how often it is used in their everyday lives. Both the students and faculty interacted with the campaign and the results of the sticky notes showed the community how important the First Amendment really is. Without it, individuals have no voice. TCC extends a special thanks to everyone who participated and helped put on this eventful campaign. 

 

by Megan McCormac

Megan McCormac is a student at Belmont University studying Social Media Management. She is currently an associate in Tower Creative Communications.